Chapter Resources > Career Pathways > Chapter 16 – Strategy-Related Pathways: Customer Experience (CX)

Thank you to Kerry Bodine for writing this section in the book and for providing the initial set of resources for this page. Check out Kerry’s book Outside In: The Power of Putting Customers at the Center of Your Business as well as Kerry’s blog.

Recommended Books

Service Design: From Insight to Implementation, 2nd edition

Lavrans Løvlie, Andy Polaine, and Ben Reason

Mapping Experiences: A Complete Guide to Customer Alignment Through Journeys, Blueprints, and Diagrams

Jim Kalbach

The Experience Economy, With a New Preface by the Authors: Competing for Customer Time, Attention, and Money

B. Joseph Pine II

Chief Customer Officer 2.0: How to Build Your Customer-Driven Growth Engine

Jeanne Bliss

Outside In: The Power of Putting Customers at the Center of Your Business

Harley Manning

Browse this book collection on Amazon ↗

Supportive Professional Organizations

• Customer Experience Professionals Association (CXPA)

Related Links and Articles

• From User Experience to Customer Experience (By contributor Kerry Bodine, UX Magazine)An exploration of the connections between individual user experiences and broader customer experiences.

Other job titles that may involve customer experience work: customer experience specialist/analyst/consultant/manager/director, voice of the customer manager/director, chief customer officer, chief customer experience officer